We might not be able to go clubbing right now but we can get into Clubhouse.
You’ve probably already heard of it because let’s face it, Clubhouse is the talk of the town right now.
If so, do you love it as much as I do?
For those who aren’t familiar Clubhouse is a brand new (invite only) social networking app developed in Silicon Valley that uses audio-chat to connect its users through conversation in various different ‘rooms’.
The Guardian recently described it as "part talkback radio, part conference call, part Houseparty" and it’s a pretty good way to define it. It’s a bit like tuning into a live podcast but with your chance to chip in.
I’ve been absolutely loving it; I’m calling it my new guilty pleasure!
Over the last couple of weeks, I've been hosting rooms on marketing, business, entrepreneurship and growth and I've been invited onto panels with some incredible speakers from all around the world.
I've been totally amazed by the calibre of conversations and insight being shared on there.
Last Thursday, I launched the Scale-up Room with crowdfunding expert, Hannah Forbes and a few other experts who we invited onboard the panel too - Reza Hooda and Anthony Rose.
I’ll be hosting this room on Clubhouse straight after my LinkedIn Live interview at 12:30 every week if you fancy joining!
I’ve also managed to reconnect with an old friend from school, Nibi, that I’d not seen for 20 years and we co-hosted a room together.
How cool is that?!
Less about me now though and more about how Clubhouse can benefit you.
As a growth expert, I always make it my mission to get to grips with how these new-fangled channels work, so I'm always first to jump in and test the waters.
Here are some great things I’ve learnt so far about Clubhouse:
Conversations with industry leaders and world experts - sometimes even celebrities - which were once out of reach are now accessible at the touch of an app.
The networking potentials are positively exhilarating - the perfect example of how modern technology can expose us to whole new worlds of opportunity.
Unlike public discussions on other social media channels, the exclusivity of Clubhouse means you have way more control over the kind of content you curate and consume.
(Plus with it being all voice-based interaction, you can even join rooms in your PJs!)
But - there are some things to watch out for:
Firstly, Clubhouse can be super addictive and it’s easy to get lost in rooms for hours at a time - I know I did at the start - so just make sure it doesn’t become too much of a distraction.
My advice? Be extremely intentional and considered with your time.
As I host, I’m trying to make sure that I’m only hosting rooms where I can add real value and connection with my audience.
Secondly, most people on Clubhouse are there for the right reasons. However, you do get some stragglers wanting to go off-topic or talk about something you might not feel comfortable discussing. Watch out for them.
This has taught me some valuable lessons on how to moderate an audience, which is sometimes well over 200 people!
So, that’s where you’ll find me - on Clubhouse @emmie, talking all things growth, scaling your business, LinkedIn, marketing and female founders.
You can find all of the updated rooms that I’ll be speaking in here so do come and say hi.
P.S. And a last little reminder about The Client Experience Playbook - nothing to do with Clubhouse but all to do with me sharing my insider secrets on growing a successful service-based business. It's on Tuesday lunchtime and free to join - see you there I hope.