How SMART are your goals?

business growth Jan 26, 2021

Happy New Year!

It feels a little bit weird saying that nearly halfway through January, but it does make me wonder how many people are still sticking to their New Year’s resolutions.

A client of mine looks at a lot of scientific studies as part of their service, and a recent paper they reviewed suggested around 60% of those resolutions will be forgotten by the end of June.

At the time of year where ‘goal setting’ is a common topic of conversation, I want to talk to you about SMART goals.

Thing is, SMART goals aren’t a new concept. 

You may well already know what the acronym stands for:






But there’s no denying that, as a way of setting goals, making sure they fit those five criteria dramatically increases your chance of succeeding.

I set some goals using that framework too. One of them was to podcast every day in January.

When I look back, I feel it was achievable.

Until the news of another lockdown came crashing down like a lead balloon.

I’ve been to a few professional recording studios, and you won’t be surprised to learn that they’re NOT occupied by 4 children who are trying to navigate boredom and homeschooling - including a 3-year old with boundless energy and vocal cords a town crier would dream of.

But that’s my set up at home right now, and it’s meant I’ve had to tweak my goal to ensure it’s actually achievable, which it isn’t right now.

So I’m going to podcast weekly instead. I’m confident I can find an hour’s silence out of the 168 in a week.

That’s my big message today though.

Yes, set stretch goals that are exciting and challenge, but remember to be kind to yourself and remain mindful of what’s going on around the world right now.

And if you need to tweak your goals to ensure they’re still achievable, don’t be afraid to do so.



P.S. I’m uploading all my new podcasts to my website. Here’s the link if you want to listen to them!


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